Consumer Marketing and Custom Lead Generation information: If you use tele-sales, add an element that promotes your mail list and asks if the person would like to join. You will promote your private mail list wherever you can reach your target market. You will promote it on your site, online through various online marketing techniques, and offline. You will: Encourage your Web site visitors to join your mail list by making sure you have "Join our mail list, click here" calls to action throughout your site. You might enhance this with an incentive "Join our mail list to receive our bi-weekly tips, tools, and techniques and to be included in our drawing for a Palm Pilot.

 

Include a viral marketing element as previously described to en-courage your subscribers to recommend your mail list to others. Publicize your mailing list in postings to other mailing lists and newsgroups if it is appropriate. There is a moderated mailing list devoted to helping new list owners promote their list.

Invite your friends, colleagues, current clients, and potential clients to join your list. Remember to mention your mailing list in your e-mail signature file. This is an easy way to promote the list. To be successful with private mail list marketing, you have to have a great targeted list and you have to know how to communicate appropriately with your mail list. How often should they receive your messages? When do you start to become an irritant? What time of the day and day of the week are your recipients going to be more receptive to your message?

 

About Consumer Marketing

 

How should your communication be formatted? Should it be text or HTML? These all are important questions to be answered if you want to improve the response to your correspondence.

 

How often should you communicate? It depends on what you're sending and what they asked to receive. Newsletters should generally be sent out every couple of weeks. Special promotions, coupons, and e-specials generally will be sent out weekly at a consistent time. What's-new updates would generally be sent monthly unless you've got some-thing "hot." Tips of the day should be sent... daily. Tips of the week should be sent weekly.When it comes to the formatting of your correspondence, an HTML message has a better chance of grabbing the attention of a high powered decision maker.

 

| Consumer Marketing List | Targeted Consumer Mailing Lists | Internet Lead Generation

 

Response Makers - Consumer Marketing