Prospect List
Some brokers' initial questions are designed to help you, and some are also designed to assure the brokers that you have a reasonably substantial business that will be financially worthy of their time. Brokers are naturally more interested in working with a large client that might ultimately rent hundreds of thousands or perhaps millions of names, rather than a smaller business that can afford to rent only in much smaller quantities. The company cited public outcry over invasion of privacy concerns as one of the reasons for dropping the project. This widely publicized failure seemed to discourage others from entering the business.
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Prospect List info: Further, you can have the list run through various programs to standardize or modify the addresses, add ZIP + 4 codes, and otherwise clean up the files. To improve the list even more you can process it with the National Change of Address (NCOA) file and Delivery Sequence File (DAFT), which represent nationwide databases maintained by the U.S. Postal Service. NCOA contains about 106 million records representing U.S. address changes filed during the previous three years. See also Consumer Lists.
